VR and AR technologies enable salespersons to deliver eye-catching product presentations and vividly demonstrate product benefits to potential buyers. Such a presentation format is ideal for selling real estate or products, whether sophisticated or not, including technology prototypes.
Information materials for customers
- Powered by VR and AR technologies, interactive product models show all product advantages at work
- Virtual configurators help demonstrate the entire range of products and customization opportunities
- VR showrooms demonstrate photorealistic 3D simulations of real estate, whether construction is complete or in progress, as well as machinery models, and other products
Ensure realistic visualization of innovative drug pharmacodynamics.
- Delivering eye-catching presentations to customers during various events
- Informing customers of unique medicine pharmacodynamics
- Demonstrating high-tech medicine production process at the new Valenta Pharm plant, which fully complies with Good Manufacturing Practice
The AR app is developed for iOS tablets and smartphones. To run it, users simply point their mobile device camera at a special AR marker on any printed or digital media and can then select whether to watch a demonstration of medicine pharmacodynamics or Valenta Pharm’s high-tech drug production process.
Burj Khalifa virtual holographic model for real estate sales office.
- Develop a 3D model of Burj Khalifa
- Elaborate interaction and presentation scenarios
- Adapt a model for presentation via a virtual holographic system
- Design a presentation booth
CROC developed an interactive 3D model of the skyscraper and surroundings so that people could get a bird’s-eye view of Burj Khalifa, evaluate the layout of some floors, and compare the skyscraper with other high buildings around the globe. In addition, the company created a dedicated demo booth with a holography table for visitors to examine the building model in a high level of detail.
DeLaval brand promotion.
- 3D modeling of DeLaval products
- Design of interfaces
- Development of a mobile AR app
CROC integrated AR markers into product catalogs of DeLaval, a high-tech dairy farm equipment manufacturer. Users can simply point their smartphone camera at these markers and watch a dynamic 3D model of a milking robot with a detailed visualization and technical process demonstration.